{"id":9498,"date":"2022-05-25T08:00:00","date_gmt":"2022-05-25T13:00:00","guid":{"rendered":"https:\/\/solerastaging.wpengine.com\/?p=9498"},"modified":"2023-05-16T19:24:21","modified_gmt":"2023-05-17T00:24:21","slug":"solera-joins-the-next-generation-in-trucking-association-as-an-allied-member-to-combat-driver-shortages","status":"publish","type":"post","link":"https:\/\/www.solera.com\/blog\/2022\/05\/25\/solera-joins-the-next-generation-in-trucking-association-as-an-allied-member-to-combat-driver-shortages\/","title":{"rendered":"Solera joins the Next Generation in Trucking Association as an allied member to combat driver shortages"},"content":{"rendered":"\n

Solera will support the association\u2019s efforts to recruit young individuals to the trucking industry and create a skilled, diverse, and equitable workforce<\/em><\/p>\n\n\n\n

WESTLAKE, Texas, May 25, 2022<\/strong>\u2013 Solera Holdings, LLC<\/a> (\u201cSolera\u201d), the global leader in vehicle lifecycle management, has joined the Next Generation in Trucking Association<\/a>, a nonprofit organization promoting trucking as a positive career field and fostering the training of young people in the industry amid the current driver shortages. As an allied member, Solera will play an active role in promoting the association\u2019s efforts to recruit drivers to the industry.<\/p>\n\n\n\n

\u201cWe understand the challenges that our customers are facing with the existing and growing labor shortages, and while we are working to create technology that makes drivers\u2019 roles easier, technology alone cannot replace or attract new drivers to the profession,\u201d said Cyndi Brandt, Vice President of Product Marketing at Solera. \u201cWe must work to create greater awareness of the jobs and opportunities available to our youth and look forward to working with the Next Generation in Trucking Association in order to achieve these goals.\u201d<\/p>\n\n\n\n

With more than 15,000 trucking customers \u2013 both over-the-road and last-mile \u2013 Solera has seen firsthand the impact driver shortages have had on the industry in recent years. Currently at 80,000, the driver shortage is predicted to increase to 160,000 by 2030<\/a> if solutions aren\u2019t found, according to the American Trucking Association. As an allied member, Solera will support the association\u2019s efforts in:<\/p>\n\n\n\n